“We would always want you to be the best version of yourself, individual and connected to your environment, our work is there to support, encourage and inspire.” FYODOR GOLAN.
Creative duo, Fyodor Podgorny and Golan Frydman, renounced for their colourful, playful creations, showcased a window into the future with their futuristic SS19 collection entitled Lost & Found, at London Fashion week. The environment took center stage this season in form of recycled materials proving that environmentally-friendly fashion can still be as inspiring and fun.
Taking inspiration from the ocean, sporty tailoring was mixed with soft silks, exaggerated and embroidered to create experiential environment throughout the collection. Influencing the fabrications and detailing were castaway elements found on beaches, from seashells and pearls to plastic waste.
The runway was beautifully set to emulate coral covered driftwood, made of flowers and fishing nets. “Being inspired by the oceans we couldn’t avoid the topic of plastic waste. We’ve teamed up with the charity ‘Plastic Oceans UK’ who have helped us collect abandoned fishing nets that are forming one of the largest dangers to marine life. These have been used in the set to illustrate this important issue, conveying a positive message and supporting ocean clean up and repurposing waste.” said the show notes.
Contrasting strict graphics meet oversized flower bloom prints, with colour combinations and collaged pieces inspired by American painter Jamie Adams and photographs of pastel discarded waste sculptures by Thirza Schaap.
The colour palette was of navy, cyan and turquoise, produced in washed out hues of recycled denim and cottons, contrasted with raw silks of bold fuchsia and cyan tones. Abstract silhouettes of cotton roped gathered mini-skirts are reminiscent of 80s shapes. Collaboration with SEGA’s Sonic The Hedgehog, also adds a nostalgic touch to the collection, focusing on early pixelated imagery.
This season garments were showcased on both men and women, demonstrating the fluidity and adaptable nature of the clothing. Asymmetric printed shirts and signature FYODOR GOLAN sportswear with worn with unbiased gender association, true to the brand’s spirit.