South Korean-born designer, Eudon Choi presented his new Spring Summer 2019 collection MANIK BAGH at The Garden Museum for London Fashion Week.
This season, Eudon Choi takes inspiration from the artist Ivan da Silva Bruhns whose carpets are among the most coveted of the French Art Deco period.
The SS19 collection takes its name from the modernist Palace of Manik Bagh (Gardens of Rubies) the home of the Maharaja Yeshwant Rao Holkar II of Indore. The progressive design of Manik Bagh was the product of a collaboration between the Maharaja himself and architect Eckart Muthesius whom he met at Oxford University. The building, which was completed in 1934, is a unique example of International Modernism in Asia and features many of Ivan Da Silva Bruhns’ most celebrated works which is inspired by his Latin American heritage and features intertwined shapes, simple motifs and subdued colour palettes.
Eudon Choi’s SS19 collection echoes Da Silva Bruhn’s ability to combine visually impactful geometrics and a palette of warm subtle tones such as ochre, beige and aubergine that contrast harmoniously with radical patterns and parallel contours. The result is an understated yet dynamic collection that incorporates Choi’s playful silhouettes and Da Silva Bruhn’s careful balance of decoration and utility.
known for his signature tailoring and his eye for detail, the designer initially trained as a menswear and yet skillfully uses his masculine tailoring techniques to create flattering feminine silhouettes. Bags and shoes complimenting the garments are from global brand DECKE, collaborating for the fourth season with Eudon Choi, exploring feminine textures in both leather and canvas.
