Army of lovers – Pam Hogg AW17

Legendary artist, musician and fashion designer Pam Hogg did it again this season presenting her autumn/winter collection catwalk show for the 2017 during London Fashion Week.

Guaranteed to be packed with star studded & glamorous crowed we spotted Noel Fielding, Lisa Snowden and Lady Victoria Hervey among many others.

Radio DJ and presenter Fearne Cotton made an appearance on the runway and contributed to the electrified atmosphere. Still true to her post punk aesthetic and new romantic twists, Hogg’s collection was glossy meets gothic, presenting pieces that are unique only to Hogg and has nothing to do with trends or what the rest the fashion world is doing at the moment. Pam hogg sets her own rythem, has her own crowd and own unique style – this season more than ever.

LFW Pam Hogg AW17
A stunning white PVC p dress and matching hat – Fearne Cotton at the Pam Hogg AW17 catwalk – Photograph: Mike Rolls

A stunning white PVC p dress and matching hat and boots presented by Fearne was a signature piece, as well as a jet black latex and tulle, introduced by Alice Dellal, always a star on the Pam Hoggs catwalk which loves hosting the celebrity guest models.

Red-lipped models walled into the runway with a strong 1950s looks full of textures and fearless attitude. Sex Pistols logos and anarchist symbols appeared followed by surprisingly modest cocktail dresses, silks in bright scarlet and monochrome, yellow and emerald hues.

The models showered the floor in rose petals for the final walk with the edgy designer showing alongside Cotton and Dellal to the crowd’s applause.

Army of Lovers’ is definitely a collection to remember this season. Staying true to the exaggerated- beyond- recognition Pam Hogg style.

LFW - Pam Hogg AW17
A jet black latex and tulle – Alice Dallal, Pam Hogg AW17 Photograph: Mike Rolls
Pam Hogg AW17
Sex Pistols logos -Pam Hogg AW17 Photograph: Mike Rolls
Pam Hogg AW17
A strong 1950s looks – Pam Hogg AW17 Photograph: Mike Rolls
Pam Hogg AW17 Photograph: Mike Rolls
Fearless attitude – Pam Hogg AW17 Photograph: Mike Rolls
Pam Hogg AW17 Photograph: Mike Rolls
Bright scarlet – Pam Hogg AW17 Photograph: Mike Rolls
Pam Hogg AW17 Photograph: Mike Rolls
Alice Dellal rocking the sex pistols logo – Pam Hogg AW17 Photograph: Mike Rolls
Pam Hogg AW17 Photograph: Mike Rolls
Rose petels – Pam Hogg AW17 Photograph: Mike Rolls
Pam Hogg AW17 Photograph: Mike Rolls
The final walk with Pam Hogg showing alongside Cotton and Dellal Photograph: Mike Rolls